Why we presented?
Assertive Marketing was asked to present by the SEIA Vic Committee because a growing need for Solar Installer companies to understand more about marketing. “It was the perfect opportunity to talk about the book” Said Gerard McAllister Director of Assertive Marketing. “Given our many years in the Solar Industry helping the smaller businesses it seemed appropriate to launch the book at this conference”.
Criteria for presentations
All of the presentations at the conference are there to serve as training for the Solar Installer. “It is important to the integrity of the Conference to have all of our speakers deliver something of value to our delegates”. Said Phil Smith SEIA Vic President.
About the Book
This book is about helping small business compete against larger companies. It is a simple “How to do” book that explains the concepts and ideas of modern Marketing and gives a structured approach to your marketing. Showing you practical tips, advice and “To Dos” that the Solar Installer can follow and get success from. It is an interactive real guide where documents can be downloaded and used for your own business. You can even ask the author for advice.
The SEIA Vic Conference
The SEIA Vic Conference is becoming one of the premier events of the Solar Installer year. The Conference brings together a mixture of older experienced Installers who have the practical knowledge of years of experience, and younger innovative Installers that are all over new technology. This year the conference came to Melbourne and the quality of presenters were amongst the industries best.
You can find out more about the “How to Market you Small Installer Business” Book here