What makes a good website?
Building a good website is not as simple as it seems. It’s not just about buying a domain, getting some random host, installing WordPress and picking a theme that looks cool. Building a good website depends on what kind of site you have and who do you want to target? Importantly what you want to achieve? Here are 7 tips that can help your site become a good site and a better search result inline.
Have a clear goal.
Why would anyone come to your site and do business with you? It’s not just that you have an awesome product. You need to have a mission and goal for your website.
Your website must have a great design. Your message should come across loud and clear. The design should be on-brand and well-thought-out. But more importantly, your site should be clear and easy to use for everyone.
Good content helps your users accomplish their goals. The content you offer should be clear and easy to understand by using the same language the users know well.
Is your website trustworthy, safe and secure? Both search engines and users are looking for signals that signify trust. A missing green lock icon might mean you don’t take security seriously.
Mobile-friendly (or rather, designed mobile-first).
Google is now only looking for mobile friendly sites. For the last couple of years, mobile traffic has kept growing and growing. If your site is not mobile-friendly by now, you should get to it and work on your mobile SEO.
Your website has technical expertise.
A good website is easily crawlable and shows search engines what they can and can’t index. A good website loads super-fast, from anywhere in the world. Make sure you do everything you can to get those pages to load as fast as possible.